Underpants and the Strategic Value of Marketing and Communications
People often ask me what I do. It’s a pretty standard getting to know someone question, but as an individual that has worked in numerous areas of marketing and communications,...
How to Market to Millennials: Sometimes, Everyone Needs a Trophy
In the marketing world, we have all at least heard some discussion in the past few years about the importance of the Millennial Generation, you know, these guys: Wait…These Guys!!! Ok,...