Category: Business

  • 3 Major Stupid Blunders To Avoid When Looking To Start Your Very First Business

    When building your very first business, it’s important to start out on the right track. It’s important that you give yourself the best possible chances for long-term success, and that means avoiding a number of key mistakes in order to maximize your staying power and minimize the negative impacts of any possible missteps. Every first-time […]

  • Five Ways Robotics Can Help You Scale Your Business And Increase Productivity

    For a long time, we were told that robotics was going to replace workers. That the advancement of technology would send workers to the unemployment line in their droves. This conversation has been going on for decades now and so far, it hasn’t come true. In fact, robotics might not just help you scale your […]

  • Millennial Retail Marketing: Beyond Online Social Interaction

    Millennials have powerful buying powers. In fact, according to new findings, Millennials have about $200 billion annual buying power.  This is why companies are competing to penetrate this market and generate leads from Millennial buyers. However, capturing the attention of Gen Y consumers can be very challenging. Compared to other generations, Millennial consumers are very […]

  • 5 Must-Have Fields on Your Company’s Invoice

    Invoices are particularly important documents for all businesses. They are necessary for suppliers to get payments from their customers. Therefore, they are critical for positive cash flow, which is necessary in order for businesses to meet their regular financial obligations While invoices may seem like a relatively straightforward thing, it does require some must-have fields […]

  • 5 Reasons for New Jersey Businesses to Switch to Commercial LED Lighting in 2017

    LED (light-emitting diode) lighting is rapidly becoming the preferred lighting solution of both professionals and residential users. LED will soon replace all traditional incandescent light bulbs and the advanced technology is producing brighter bulbs for half the cost. LED lighting is used for a wide variety of different applications in various industries including aerospace industry, architecture, […]

  • Underpants and the Strategic Value of Marketing and Communications

    People often ask me what I do. It’s a pretty standard getting to know someone question, but as an individual that has worked in numerous areas of marketing and communications, it is often difficult to explain. The reason I was first interested in marketing is much easier to articulate. Essentially every single company in existence […]

  • 5 Reasons Your Business Will Grow in 2017 (and How to Do It!)

    1) You will create a content strategy with one bullet point In the article, The real reasons why your content drives in business, I discuss and explain that repetition and familiarity are the keys to a successful content strategy that drives in business. However, before you can drive in those new leads, you need to […]

  • 5 Technological Advances in Dentistry that are Revolutionizing Diagnostic Practices

    Technology is revolutionizing every field known to man, from the way we communicate with each other to how medicine and dentistry is practiced.  Telehealth is becoming a forefront phenomena where doctors can remote access to live patient interactions decreasing cost while concurrently increasing accessibility.  Dentistry, specifically, is on the precipice of significant change. Some of […]

  • The Invoicing App That Changed My Business Is Now Available for the Iphone

    It’s pretty amazing to think that just a few years ago, was almost on the verge of being sold. As my personal “brand” for many years that allowed me to jump into the world of freelancing full time, I had had enough of the lifestyle, of the hustle to get new ongoing web development […]