the evolution of music discovery
A few months back, you might recall the first time ReverbNation and Windows teamed up to promote free downloads. The campaign was a success for both parties – many bands got some serious exposure, ReverbNation and Windows got some ad love, and some acts got to put a few bucks in the bank (which they need to take whatever they can get at this point, especially if they are just starting out.)
A few months ago we here at Evolvor were asked to be a part of the ReverbNation “Marketing Experts” team, a service for ReverbNation members to contact those in the industry who can help musicians take their career to the next level. It’s a n honor and together with our Label 2.0 partnership means a lot to us. Here is the official Press Release.
ReverbNation, the leading marketing platform for more than 500,000 artists, labels, managers and venues, has partnered with a cadre of music marketing experts to provide Artists with an array of marketing services, such as PR, radio outreach, street team development, and Twitter or Google optimization — all under one roof.
Unless you’ve been living under a rock for the past few years, you no doubt have heard about ReverbNation or at least stumbled across an artist using its tools and services. Simply put, no one is helping musicians out more in promoting their work then Reverb is, and here are 16 reasons they’re going about making it happen.
1. Ability to share high quality files, fast and cheap.
Could ReverbNation possibly offer the Indie musician any more free business and promotional tools than they already have? With their free music widgets, email software, and stats programs, you’d think they’d run out of free things for musicians to use to spread the word about their music.
Not so. Over the past few weeks, ReverbNation has added several new things into their artist “Resources” section of their control panel, including information about several well known music industry consulting groups for bands to contact should they want outside promotion.
I’ve had my eye on these guys for over a year now; pop-rock band State of Man, hailing from Atlanta. They’ve got pop radio written all over them, which whether you like it will always be a sound people can relate to. And there’s one song of theirs that are truly like a lot.
They recently released an album, but what I thought was cool is that today they are GIVING IT AWAY using ReverbNation. This is a very well produced album coming from an act that has probably spent a boatload to get where they are today.
If you’re a regular reader of evolvor, you may have noticed that blogging here has been VERY light over the past month or so. Why? Well, between us debuting our new project, Label 2.0, and it being summer, finding the time to keep you up to date has been little to none.
All that’s about to change very soon – make sure you sign up to the Label 2.0 newsletter as we have some MAJOR announcements coming your way that will change the face of evolvor and provide YOU with the best music and marketing industry resources online.
Some 20 years ago I was a struggling musician in London playing every shitty venue in town trying to get a ‘deal’. As I look at the music biz from this perspective I’m wondering;
What I was sure of back then was that without a label or publisher no one could be successful. And barring the odd exception this was true. You made yourself into a killer live band and leave it to the label that was lucky enough to sign you to sort out making a huge album. All you had to have was the talent.
ReverbNation, the preferred music marketing and promotion platform for over 375,000 artists, labels, managers, and venues, has launched FanReach Pro, a professional version of the popular FanReach email service used by over 80,000 bands to manage fan communications. FanReach Pro is designed from the ground up to help artists, venues and record labels maximize revenue from their email marketing campaigns. Montana Artist The Clintons have already capitalized on FanReach Pro’s automatic fan data finder to provide spirits brand Jim Beam with the information required to land a lucrative and highly competitive sponsorship deal.
FREE 30-day trial of ReverbNation’s Press Kit!
The Reverb Press Kit (RPK) is the most advanced press kit on the market, and it’s also the best bang for your buck. For the month of March, they are offering a FREE 30-day trial with full functionality for every Artist on ReverbNation!
Take it for a test drive today >>
Here’s a taste of what you’ll get:
The other day I sat down with some friends of mine who just dropped their debut album and are getting into marketing mode. For months now I’ve been telling them to get their asses on ReverbNation, and they finally were ready to listen.
We were going to sit down at the local Central Perk (yes, it’s really called that I know lame) but the students had overrun it with their usual Sunday study-cramming, so We decided to walk back to my place. The whole time their drilling me with questions about Reverb. What is it exactly? They do the same as Tunecore? And manage your email list? What about – and I cut them off. I told them that they needed to just see it for themselves and that they’d “get it”, and would be preaching about how cool the tools are as soon as they saw them
I’ve been really busy over at ReverbNation this week as I begin expanding my artist roster to include to local acts which I have had the pleasure of helping out over the past year, 61 North and Julian Day. We’ll have some more info on those acts here at evolvor shortly, but first I have to talk about one of the featured artists I saw while over the site.
His name is Val Kilmer! Yes, the man who magically channeled the lizard king himself as Jim Morrison in The Doors is alive and writing southern twangy folk music.
Official Press Release:
ReverbNation, the preferred marketing and promotion platform for over 250,000 musicians, labels, managers, and venues, and JamBase, the world’s leading source of live music and concert information, have agreed to swap concert data in an effort to drive more ticket sales for artists, labels, and promoters who use the sites to reach live music fans.
The arrangement, which will begin by November 15th, will allow users to post their dates to either site and receive automatic concert listings at the other.
I’ve been waiting for this day to arrive for a few months now!
ReverbNation quietly rolled out too hugely freakin’ important things over the weekend that further proves why they are the coolest kids on the block.
The ‘Press Widget’ allows Artists to aggregate accolades from the media or fans into one place, and then deploy them to all of their other sites. Artists can add an unlimited number of clippings, with each one containing a link back to the original source for fans to read more.
The deployed widget can be customized to match the color of any webpage, and will update in real time when the Artist adds, edits, or removes old clippings. The widget has smart word detection, which rotates clippings at a slower speed for long quotes and a quicker speed for short quotes, timed with the fan’s ability to read them. Typical of all ReverbNation widgets, the ‘Press Widget’ can easily be shared by fans or made the object of ‘Street Team’ missions that incentivize the most rabid fans to spread it virally.
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The other day I sat down with some friends of mine who just dropped their debut album and are getting into marketing mode. For months now I’ve been telling them to get their asses on
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