Label 2.0 Dashboard
Thank you and welcome to Label 2.0! This is your Dashboard and home to all the content within the Label 2.0 Interactive Training Series.
>> If you are a new Label 2.0 member, please click here to watch our introduction videos!
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Label 2.0 Tools
NEW! Press Release 2.0 Maker
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Label 2.0 Live!
Calls and Webinars
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News Feeds
Music Marketing & Industry Feeds
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NEW! Direct-to-Fan Distribution Using Bandcamp
Introduction to Bandcamp
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The “Fan Filter” Course: Email List Management
Why You Need An Email List
Free Email Service Providers
FanBridge
ReverbNation Fan Mail
Champion Sound
Aweber
Getting Subscribers
What Do I Say?
Writing The Newsletter
Asking For The Sale & Calls To Action
Rockstar Hacks For More Effective Email Marketing
Legendary Email Marketers You Can Learn From
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“Fan Filter” Part 2 – List Building (NEW)
Fan Filter 2.0 – Growing Your List Essentials
Squeeze Page Tips For A Higher Conversion (+ New Squeeze Page Template + Instructions)
The Trading Game – List Building Technique
Using Twitter To Build Your List + Banners + Code
The Art Of Squeeze Page Videos
Viral List Building Software
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Web Design, Development, & SEM (Search Engine Marketing)
Research Tools, Blogging Platforms, Monitoring Tools, & Widget Development
How to Be a Google Rockstar: An Introduction to Search Engine Marketing
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Building the Ultimate Website Using the Wordpress Content Management System
An Introduction to Building a Dynamic Website Using Wordpress
Installing Wordpress Into Your Web Server
Your First Steps Using Wordpress
Adding Content to Your Wordpress Website
Adding a New Wordpress Theme to Your Website
Using Plugins to Spruce Up Your Wordpress Site
Using Widgets & Hacking Your Wordpress Theme
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Creating Killer Content
How to Create Content that Gets Links & Press Like A Rockstar
Brainstorming Content Ideas
Content Case Study: MC Azeem
Content Distribution Via Label 2.0
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Social Networking & Social Media
What is Social Media?
How Stuff Spreads Through Social Media
Seting Up Google Alerts
Finding Bloggers and Journalists with AllTop
Blogging 101
Twitter 101
Bing Tweets
Twitter Search
Creating Your Own Social Network with Ning
Setting Up RSS Feeds – Or TIVO for your Computer
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Facebook Module (Starting 11/16)
An Introduction to Facebook
Starting a Facebook Profile/Facebook Basics
Setting Up a Facebook “Page” and How it Differs From Your “Profile”
Using Facebook Events to Promote Gigs and Milestones
Sharing Content on Facebook
Understanding how Facebook Applications Work
Integrating Facebook Into Your Website
Advertising with Facebook
Connecting Twitter & Facebook Pages
Advertising with Facebook
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Twitter for Musicians
Setting up Tweetdeck to Manage Twitter
Keyword Research on Twitter
Sharing Your Music on Twitter
TweetBeep – Google Alerts for Twitter
WeFollow – Twitter Directory and Ninja Spy Tool
What’s Hot on Twitter
Follow Me on Twitter Logo
Twitter 101 CheckSheet – PDF Download Link
How to Set Up Twitter at Live Shows
The Science of ReTweets Presentation
Syncing Your Twitter and Facebook Status Updates
Updating Twitter, Facebook and Myspace in FanBridge
Tweet For a Track
Twitter Backgrounds
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Using ReverbNation as Your Music Business & Marketing Machine
A Complete Guide to ReverbNation
Introduction to ReverbNation
ReverbNation Control Panel Overview
Setting Up Your ReverbNation Profile
Using ReverbNation’s Widgets, Applications, & Download Tools
Understanding the ReverbNation Stats & Analytics
Using ReverbNation’s Tour Widgets, EPK’s, and the Gig Finder
Utlilizing the ReverbNation Street Team Application
ReverbNation’s FanReach and Fan360 Applications
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Marketing Your Videos
Video Ranking Factors
Video Search Engine Optimization
YouTube Keyword Research
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Online Advertising
Intro To Online Advertising
Mind Maps to Create Targeted Campaigns
Pay Per Play Advertising
Grooveshark Pay Per Play Advertising
Jango Airplay Pay Per Play Advertising
StumbleUpon Social Media Ads
Advertising on Facebook
Google AdWords and PPC Part 1
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Music & Marketing Resources
Music & Marketing Industry Blogs, Forums, and Free Ebooks
The Guide to Online Stores & Digital Distribution
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How To Pre-Launch Your Product (NEW)
The Label 2.0 Pre-Launch Checklist – Download PDF
Step 1 – The Product and Ideal Fan
Step 2 – Product Descriptions
Step 3 – Where To Sell and Launch Lead Time
Step 4 – Getting The Attention of Local Press
Step 5 – Personalized Media
Step 6 – Building a Local Affiliate Army
Step 7 – Creating Your Pre-Release Buzz
Step 8 – Setting Up Pre-Orders in BandCamp
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The New Music Economy
The New Music Economy is a short 4 part, 5 video series from Greg on the selling process for musicians in today’s economy.
New Business Sales Model – Overview
Part 1 – Your New Marketing Mindset
Part 2 – Creating a Product Catalog
Part 3 – Content Creation and Distribution
Part 4 – Sales Channels and Automation
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Pandora Module (Coming Soon)
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Touring
Coming Soon!
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Branding
Coming Soon!
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Merchandising
Coming Soon!
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Bonuses
New Video Opt-In Templates
Rock Star Tool Kit
Interview with Spencer from FanBridge
Spreadsheet of Musicians on Twitter
Audio Interview with John O from Music Marketing Manifesto
100 Resources for DIY Musicians (2010 edition)
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Visit the Label 2.0 forums!
Control panel
Login
For any site support or course questions, please direct them to label20support@gmail.com.
Member Forums
Recent Member Updates & Blog Posts
- Changing How Musicians Connect With Bloggers and the Press Release 2.0
- Major Label 2.0 Update – New Modules, News & Special Offers!!
- Initial Wordpress Module Completed
- Label 2.0 Module Updates – 10/19
- Twitter For Musicians Module Update
- How to Grab Attention of Press, Bloggers, and Influencers
- Sell Digital Downloads Direct Using Nimbit
- Bandcamp Updates With Some Seriously Awesome Features
- Tracking URL Clicks with URL Shorteners
- The Science of ReTweets: Presentation by Dan Zarrella
- Greg Rollett & Eric Hebert Join Forces to Bring You “Label 2.0″
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