5 Reasons Your Website Needs a Click-to-Call Button

Currently there are around 30 billion phone calls being made a year with a mobile device. That figure is expected to jump to more than 70 billion by 2018. That’s important because if you’re a local business owner you need to embrace the mobile revolution. One of the most effective ways to achieve that is by including a click-to-call button on your site.

Need more proof? Check out these five stats that prove just how awesome click-to-call buttons really are.

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Including a Number is a Big Deal

68% of consumers have used their smartphone to get directions or call button for a local listing.

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It’s Convenient For Mobile Users

An incredible 70% of smartphone users believe that a call button is important; 77% of tablet users feel the same.

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Delivers High Quality Leads

Over half of mobile callers are researching a product or service, or wanting to complete a purchase, when calling a business directly.

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Triggers Conversions

55% of mobile searches result in a conversion (phone call, store visit, purchase) that happen within one hour.

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People Are Using Call Buttons

Google has found that approximately 70% of mobile searchers have used the call button directly from Google Ads to contact a business.

There’s no denying that there’s an explosion in mobile/local search right now. If you want to stay relevant and increase both leads and conversions for your business then it’s vital that you have a call-to-click button on your site.

Sources:

http://www.invoca.com/?rr=1

https://www.thinkwithgoogle.com/research-studies/how-advertisers-can-extend-their-relevance-with-search.html

http://ringpartner.com/20-reasons-pay-per-call-marketing-is-about-to-blow-up/

Eric Hebert

Founder and Lead Digital Strategist