MOG Relaunches As Music Blog Aggregator and The Web’s Home Page For Music
I got word that Mog.com relaunched over the weekend; here is their official press release regarding their new features and direction.
Official Mog PR:
I think you’ll agree, our new home page (http://mog.com) is now your primary destination for staying on top of what’s going on in music.
To create this page, we hand curate over 5000 blog posts a week that flow through our network, to give you the best singular page online for music lovers.
The list of new features and site improvements are endless. The design and user interface have been completely revamped allowing MOG to reclaim the online music crown as its rightful owners!! : )
Cleaner, smarter interface and improved filtering tools make MOG your new home page for music content online.
Visitors to MOG, the Web’s premier music blogging network, will find a completely revamped user interface and design, making it the easiest and richest destination online for discovering the latest and greatest in music.
“With this redesign, music lovers have a new home page for music content online. The new MOG is as dynamic and rich as a site like the Huffington Post, but completely devoted to music,” explained David Hyman, MOG founder and CEO. “Over 5000 blog posts a week funnel through the MOG Music Network and are edited down to create the Web’s best destination for daily music content.
In addition, our new pages for artists, albums and songs are the editorially-driven equivalent of Wikipedia pages.”
Visitors to the new MOG homepage will instantly experience the improved utility and design of MOG, including:
- Daily Music News: Nothing online comes close to the depth and breadth of MOG’s daily music news coverage with over 80 blog posts per hour flowing through the site during peak hours. 24/7, MOG’s editors extract the top music news stories from music experts and make them accessible front-and-center via the new home page.
- Featured Stories: Everyday, MOG editors curate the biggest stories of the day along with related articles from a collection of thousands of daily blog posts, so you can delve deeper into a subject, or hear a variety of alternate perspectives.
- Essential Tracks: MOGs editorial staff surfaces new, rare, and exclusive streaming MP3s, all day, every day.
- Hype Factor: Learn about the albums and artists that are being talked about most on MOG – and read multiple perspectives from multiple authors, all in one spot. Explore conflicting view points, soaring accolades, or find out which releases are widely panned.
- Thematic Areas: Music festival coverage, Internet memes, industry coverage, or other content groupings curated by the MOG editors will be rotated throughout the day and week.
Site visitors will also notice a marked improvement to the design and organization of all MOG pages devoted to individual artists, albums and songs, including:
- New “recently popular” algorithms surface the best recent news, reviews and blog posts
- Photo galleries for artists, with direct access for users to upload more photos to the already expansive catalog
- Light-weight, better discographies. Find the releases you want – sorted by rating, date or title
- Fully-integrated lyrics on MOG song pages
To ensure Moggers never miss a beat, MOG provides personalized feeds to only the music and editorial they care about:
- Subscribe to an artist and MOG will surface all news posts tagged with that artist
- Receive notifications whenever a specified artist releases an album or new tracks
- Get weekly recommendations based on listening history – discover new music and people who share your musical taste
- Never miss a post by “Trusted Moggers”, or from favorite blogs in the MOG Music Network
- New, fully customizable RSS feeds allow users to filter content by genre, source, and/or popularity and receive it directly to Google Reader, MyYahoo, or any other RSS reader.
Anyone can access MOG’s content for free. A free account is required to contribute content to the site. To set up an account and read the hottest music news, go to http://mog.com.
I think it’s important to have content aggregators like Mog and the Hypemachine to filter the good from the bad on the web. If I were a musician trying to get some press, I’d pay close attention to who’s who over at Mog and how to get their attention.
