WOMMA Blog Guidelines
Posted in Marketing. Written by Eric Hebert on November 3rd, 2006
The Word of Mouth Marketing Association just release “10 Principals to help companies to work ethically with bloggers“.
The list is basically set up for those who are unfamiliar with the blogosphere and helps them from getting burned. A blog can burn like a small fire, and if you pour the wrong “PR chemicals” on it, that fire can blow up in your face. If you’re thinking about trying to talk with a blogger about your company for PR reasons, read the guidelines so you don’t burn yourself.
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